SW_0418

5 Reasons to Treat Seed Real Time

More than ever before, we are living in a “real-time world.” CEOs and managers expect to be able to see their financial data or inventory numbers in real time, no matter their location. Consumers expect to login to a computer and see what’s in stock on their local grocer’s shelves. Most recently, Amazon opened its […]

Continue Reading
SW_0318

Give Yourself a Round of Applause

During winter travels, I’ve had the chance to do just that, and I want to applaud the industry as a whole for moving the needle as it relates to grower education and seed treatments. It’s clear to me that growers are taking note and paying attention to the many seminars, educational sessions, one-on-one conversations, brochures […]

Continue Reading
SW_0118

What do Farmers Value?

It wasn’t that long ago when I’d be at a farm show and the majority of attendees wouldn’t say anything to me or my colleagues about seed treatments or the equipment used to treat the seed. Today, farmers recognize the systems in place that contribute to quality seed and performance in the field, and it’s […]

Continue Reading
Google Translate »